Nine – Private Members Club
TRAVEL & LEISURE – GLOBAL
Nine addresses. One private members’ club.
NINE is an invitation-only private members’ club conceived across nine destinations. We created an identity that members could recognise across the world, with enough restraint to feel at home on an unassuming London doorway.
A familiar mark, shaped by each city.
The leopard is the thread that runs through NINE. We developed a family of emblems that give each address its own character while keeping it recognisably part of the club. In London, the leopard sits on a classical plinth. In Kyoto, it sits beneath a branch of blossom. The shared wordmark holds the collection together.
VISIT WEBSITE
OUR WORK
BRAND IDENTITY
BRAND STRATEGY
WEBSITE
PRINTED ASSETS
MARKETING
Discretion in the details.
We carried the identity into the things members would encounter in person: the brass plaque beside the door, the embossed invitation, the illustrated candle packaging and the clothbound books. Each was an opportunity to express something of the city. For London, an engraved English landscape appears on the candle packaging and inside the envelope, where it’s only revealed when the invitation is opened.
Discretion in the details.
We carried the identity into the things members would encounter in person: the brass plaque beside the door, the embossed invitation, the illustrated candle packaging and the clothbound books. Each was an opportunity to express something of the city. For London, an engraved English landscape appears on the candle packaging and inside the envelope, where it’s only revealed when the invitation is opened.
YOUR PROJECT COULD BE NEXT
Have a story worth telling?
We’re always interested in ambitious ideas, remarkable places and people looking to create something distinctive.
We turn those ideas into brand experiences people choose, remember and talk about.
Whether you’re launching something new, repositioning an established business or ready to take your brand further,
we’d love to hear what you’re building.