Luxury Experience Brand Development
For this client, as with most we had to make sure that all the links worked for the new online booking system, making it easy and hassle free to use. This way it will then capture leads and help drive revenue for the business, which was one of the main concerns the client had when they approached us.
Once the client fed back on what they loved we were able to build on this in more detail throughout all aspects of the website. Your customers are digitally savvy and the web is usually their first port of call for research, price comparison, reviews and often, a final decision. Your online brand has to be able to engage and grow loyalty from your customers.
For a client like, Castello Di Montalero who are selling an experience, the imagery in the website will help turn traffic into conversions. The first impression the customer makes of the course comes from their online experience. Using the clients new brand identity to we could enhance that experience through content relevance, from tone to visual style.